Generative AI
Content Creation
Generative AI and Content Creation
The program is designed to equip students with foundational knowledge and hands-on skills for creating high-quality photo, video, and audio content using generative artificial intelligence.
Course Description: This course is a practical training program designed to equip students with foundational knowledge and hands-on skills for creating high-quality photo, video, and audio content using generative artificial intelligence.
The program focuses not only on the technical use of tools, but also on how an idea is transformed into a controlled, stylistically cohesive, and professional visual product that is applicable in contemporary visual communication.
The course is based on the Visual Fragments workflow approach, where AI is viewed as a creative tool that accelerates processes and expands variations, while still requiring clear intent, aesthetic judgment, and creative control.
The program teaches the creative foundations of using generative AI as well as general industry working principles. However, Visual Fragments’ internal production systems, proprietary prompt libraries, and specific client methodologies are not included in or shared through the course.
Who Is This Course For:
This course is designed for individuals who want to use generative AI in a practical, intentional, and quality-oriented way within the context of modern visual communication.
The program is especially beneficial if you are:
- A Content Creator: Creating visual materials for social media and digital platforms and looking to accelerate production while maintaining quality.
- A Marketing or Branding Specialist: Working on campaigns and needing to quickly transform ideas into professional, stylistically consistent content.
- A Designer, Creative Beginner, or Other Visual Practitioner: Developing visual storytelling skills, building a portfolio, and learning to work with AI-driven tools.
Software Used During the Course: Gemini, Kling AI, Midjourney, Suno, ElevenLabs, Flux, Nano Banana, Veo 3. The course fee does not include the required tools.
Minimum Requirements: No specific professional experience is required to participate in the course. The program is structured in a way that allows beginners to easily engage in the learning process and gradually develop practical skills.
The learning modules follow a progressive structure: students are introduced step-by-step to generative AI tools, learn the logic behind their use, and gradually move toward completing more complex visual and audio-visual tasks.
Preferred (but not required): Basic knowledge of video editing (CapCut, Premiere Pro, or other software).
Also recommended: A general understanding of English terminology, as most tools operate in English interfaces.
Format: Online sessions
Davit Jijavadze
AI Visual Communication Specialist | Art Director @ Visual Fragments
About Instructor
Davit Jijavadze is an AI-based visual communication practitioner and Art Director at Visual Fragments, whose professional work focuses on developing contemporary visual narratives through the use of generative technologies. His approach is centered on transforming ideas into clear, structured, and audience-oriented visual solutions that maintain stylistic consistency and commercial applicability.
In his practical work, Davit focuses on systematizing visual thinking, content planning, defining visual direction, and maintaining a cohesive aesthetic across projects. His professional experience combines conceptual idea development, visual communication management, and presenting outcomes in professional presentation formats - competencies considered essential for effective communication in today’s digital media environment.
Davit’s work is grounded in the understanding that visual content is not merely an independent aesthetic product, but a strategic communication tool that shapes brand perception, clarifies messaging, and enhances audience engagement.